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sky italy - spoiller killers

Anyone who loves TV series has to fight every day against a terrible enemy: spoilers.

But perhaps the launch of the third season of Gomorra, the award-winning original Sky production, can solve the situation.

The most evil characters of the most evil TV series are going to be the first people to threaten those who don’t keep their mouths shut about their friends’ favourite TV series.

The Spoiler Killers project is based on a digital tool that can generate customizable videos of the bloodiest Bosses of Secondigliano, amplified by an integrated campaign intended to recruit more fans and at the same time terrorize all of their friends who threaten to make spoilers. With a subtle and cynical logic that any boss would appreciate: be able to talk about Gomorra, by exploiting conversations about the most famous rival TV series.

Sky - Spoiler Killer

The most evil characters of the most evil TV series are going to be the first people to threaten those who don’t keep their mouths shut about their friends’ favourite TV series.

The Spoiler Killers project is based on a digital tool that can generate customizable videos of the bloodiest Bosses of Secondigliano, amplified by an integrated campaign intended to recruit more fans and at the same time terrorize all of their friends who threaten to make spoilers. With a subtle and cynical logic that any boss would appreciate: be able to talk about Gomorra, by exploiting conversations about the most famous rival TV series.

Case study